Financial Management - Decode Your Reports

Take a journey into your numbers and arm yourself with the information from the other side your coin: you intimately know what drives you and what lights you up, now learn how to use what your business is generating to fine tune, get through the rough spots, find money you didn’t know was there. This is where it gets real.

Schedule a session with a question in mind to find out how to answer it. Schedule sessions to walk through each of the primary reports: Profit & Loss (Income Statement), Balance Sheet, Statement of Cash Flows.

How does Management Accounting help you find money? Thanks to your awesome record keeping and today’s technology, I’ll show you where money can be hiding in your business. Or the holes in the bucket. This isn’t a golden bullet, because there isn’t one; nor is it creating money from a business that lacks the fundamentals, like drive + consumer need + your solution + marketing. It IS, however, what is in your control: knowing and taking responsive, decisive action.

Macro: the big stuff. The broad brush stroke. Macro Management Decisions are ones like how many and what types of products to offer. Reporting can tell you which products are selling and which aren’t (of course), but more importantly, which products are making you the most money and which aren’t - with that knowledge you can take action - YOUR action (your management decision may be different that mine - that’s okay and necessary!)

Micro: the little stuff. The happy little birds in the sky that make the picture complete. Micro Management Decisions are the ones that steer you through rough waters. The ones that, while tiny, add up to the image you’ve got in your head - or don’t. These are trajectory actions and survival actions. Reporting can tell you where you’re drifting off course, or in the hard times, what you need to know to act today to make it to tomorrow.